Hospitality Case Studies

Case Studies

Hotel Booking

Increased Engagement & Visibility

• Facebook Ads Clicks +44% & Impressions +63%
• Google Ads CTR improved by 7%

Higher Conversion Efficiency

• Google Ads Conversion Rate increased 26%
• Optimised keyword targeting maintained conversions

Cost Optimisation & Strategy Adjustments

• 6% lower Google Ads spend with a 26% increase in conversion rate

increase in conversion rate

1 %

Facebook Ad Clicks

1 K+

Google Ad Clicks

1 K+

Post Reactions

1 %+

Facebook Impre

1 M+

Google Ads CTR

1 %+

Optimised Budget

1 %+

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Case Studies

Hotel F&B Outlet

Google Ad conversion

1 %

Enhanced Visibility & Reach

• Google Ads Impressions grew by 8%, expanding brand exposure.
• Click-Through Rate (CTR) increased by 15%, improving engagement.

Boosted Brand Awareness

• Pedro Churrascaria’s ad impressions doubled (+100%).
• Alberto Pizzeria saw a 176% surge in customer interactions.

Improved Bookings & Customer Growth

• Table bookings increased by 30% across campaigns.
• Pedro’s bookings rose by 25%, making it a top performer.
• Alberto’s cost per conversion improved by 42%, increasing efficiency.
• Performance Max reduced cost per conversion by 65%, boosting ROAS.

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Case Studies

Hotel Event

Increased Engagement & Visibility

• Google Ads Impressions grew 8%, expanding brand reach.
• Google Ads CTR improved 15%, increasing ad engagement.
• Search Ads CTR (9.25%) outperformed Performance Max (6.63%), indicating higher intent.

Higher Lead Generation

• Google Ads Conversion Rate increased 26%
• Overall lead generation improvement by 30%

Cost Efficiency & ROI

• Performance Max cost per conversion dropped 65%, maximising efficiency.
• ROAS reached 18.37X, proving strong profitability.
• Search campaigns achieved a higher ROAS of 24.33X, delivering the best value.
• Optimised budget use reduced wasted spend by 18%, improving cost control.

increase in conversion rate

1 %

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Case Studies

Hotel Spa

ROAS from Advertising

1 %

Google Ads Increased Conversions & ROI

• Conversions grew by 37% (Oct 2024 – Jan 2025).
• Return on Ad Spend (ROAS) peaked at 12.89X in December.
• Optimised budget allocation lowered CPA by 7%, making each booking more cost-efficient.

Facebook Ads Expanded Brand Visibility

• Reach grew by over 500%, driving more awareness & engagement.
• Clicks increased by 59%, bringing more visitors to the website.
• Future focus: Optimise landing pages & retargeting for higher lead conversion.